San Mateo County Market Update December 2024

Rumana Jabeen • December 3, 2024

Why Winter is the Perfect Time to Buy and Sell Property

When it comes to real estate, most people think of spring and summer as the peak seasons for buying and selling. It’s easy to see why—flowers are in bloom, the days are longer, and families often plan their moves around the school year. But let me share a little secret: winter is an underrated gem in the real estate market. In fact, it’s my favorite time to help my clients achieve their goals.


Winter may seem quieter, but it comes with distinct advantages for both buyers and sellers. From less competition to unique market dynamics, I’m here to show you why winter might just be the perfect season for you.



For Sellers: Stand Out in a Smaller Crowd

Selling in winter provides an incredible opportunity to shine. With fewer homes on the market, there’s less competition, and your property can stand out more easily. The buyers who are searching during this time are typically serious—they’re not just browsing, they’re ready to make decisions. Whether they’re relocating for work, aiming to meet year-end tax deadlines, or taking advantage of current interest rates, these buyers mean business.


In winter, you might see fewer showings, but the quality of prospects is often much higher. Plus, a well-maintained, cozy home can create an emotional connection that drives strong offers. Imagine welcoming buyers into a warm space with a crackling fireplace, soft lighting, and inviting scents. It’s a powerful way to make a lasting impression.


For Buyers: Escape the Frenzy

If you’ve ever tried to buy a home in the spring or summer, you know how chaotic it can be—bidding wars, rushed decisions, and stiff competition. In winter, the pace slows down, giving you breathing room to make thoughtful choices.


Winter also offers a unique advantage: you get to see homes in their “real” condition. Drafty windows, inadequate insulation, or drainage issues that might be hidden during sunny months are more apparent in colder weather. This gives you a better understanding of a home’s true value, helping you make more informed decisions.


On top of that, sellers listing their homes in winter are often motivated to close quickly. This can open the door to negotiating better prices, terms, or contingencies.


Why Winter Works: A Balanced Market

Winter strikes a rare balance in the real estate market. Sellers face less competition, and buyers enjoy a less frenzied pace. This dynamic creates a more level playing field where both sides can achieve their goals without the stress of peak-season intensity.


For sellers, this means fewer listings competing for attention and the chance to connect with motivated buyers who are ready to commit. For buyers, it means negotiating power and the ability to explore homes in a less rushed environment.


The Importance of Strategy

While winter offers many advantages, it’s still important to have a well-thought-out strategy. Sellers should focus on presenting their homes at their absolute best—whether that means adding extra curb appeal with festive decorations or ensuring the home feels warm and inviting during showings.


Buyers, on the other hand, should be prepared to act quickly when they find the right home. Although the market is less competitive, high-quality homes can still attract attention, so working with a knowledgeable agent is essential.


Conclusion: Make the Most of Winter

Winter is often overlooked as a prime season for real estate, but it holds incredible potential for both buyers and sellers. Fewer listings, serious participants, and the opportunity to see homes in their true light make it a uniquely strategic time to enter the market.


If you’ve been thinking about buying or selling, don’t wait for the spring rush. Let's connect today to learn how you can make the most of the winter season and turn your real estate goals into reality. Whether you’re looking to find your dream home or sell your property for top dollar, winter just might be the perfect time for success.



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November 2024 Market Reports


If you receive our postcards, below you'll find market information for San Mateo County, San Mateo (City), and Foster City.

The seal of the county of san mateo in california

San Mateo County Equity Report. This report covers changes in median home sales prices over the last month, year, five years, and ten years.

A table showing a percentage change and a dollar change

San Mateo County Market Report. This report covers changes in median home sales prices, year over year.

A table showing the sale price of homes in different cities
The seal of the city of san mateo california

San Mateo City Equity Report. This report covers changes in median home sales prices over the last month, year, five years, and ten years.

A table showing a percentage change and a dollar change

San Mateo City Market Report. This report covers changes in median home sales prices, year over year.

A table with a lot of numbers on it
The seal of the city of foster city incorporated in 1971

Foster City Equity Report. This report covers changes in median home sales prices over the last month, year, five years, and ten years.

Single Family Residences 

A table showing a percentage change and a dollar change

Condominiums 

A table showing a percentage change and a dollar change

Townhomes

A table showing a percentage change and a dollar change

Expanded San Mateo County Market Report


By Rumana Jabeen August 20, 2026
Summer didn't bring enough new homes to meet buyer demand. Now, a growing pool of motivated buyers could be setting the stage for a very active fall across San Mateo County. Summer is winding down, and normally this is the point when I look back at the season and see a market that has taken a bit of a breather. This year, I see something different. We did get some new inventory over the summer, but not nearly enough to keep pace with demand, particularly for single-family homes. At the same time, buyers never really went away. Many are financially prepared, motivated, and actively searching, but they simply haven't found the inventory they need. That leaves us heading toward fall with an interesting combination: limited supply, persistent demand, and buyers who are becoming increasingly eager to make a move. I don't know yet exactly how the fall market will play out, but the ingredients are in place for a very active season. Summer Never Delivered the Inventory We Needed Summer usually gives buyers more choices. New listings arrive, activity spreads across more properties, and the market tends to settle into a somewhat more relaxed rhythm. That wasn't really the story this year. Single-family home inventory remained particularly tight across San Mateo County. When desirable homes did come to market, buyers often competed aggressively for them. Since May 1, 1,067 single-family homes have sold across San Mateo County. Of those, 798 sold above their asking price, and 125 sold for at least 120% of asking. That tells me something important. Demand isn't missing. In many cases, buyers simply haven't had enough homes to choose from. We're seeing an even more extreme version of that dynamic in San Francisco, where more than 140 homes sold for at least $1 million above asking during the first half of 2026. That is an extraordinary increase from only eight such sales during the same period last year. San Mateo County is its own market, and I would never suggest that San Francisco's results automatically translate to the Peninsula. But both markets demonstrate what can happen when motivated buyers compete for limited desirable inventory. Where Did All the Buyers Go? They are still here. I'm currently working with three highly motivated buyers who are financially prepared and ready to purchase. Their challenge isn't deciding whether they want to buy. It is finding the right single-family home to buy. And they are certainly not alone. Every buyer who spent May, June, July, and August waiting for the right property does not simply disappear when summer ends. Many carry that search into September and October with even greater motivation. That is the pent-up demand I am watching now. If fall brings a meaningful increase in new listings, we could see that demand spread across a healthier selection of homes. If inventory remains constrained, competition for the best properties could become even more pronounced. Either way, buyers should be preparing now rather than waiting for the fall market to officially "begin." Sellers, You Haven't Missed Your Window For homeowners, I think this is the most important takeaway from the summer. If you considered selling earlier this year but didn't, you haven't necessarily missed your opportunity. In fact, time may be on your side. There is a pool of buyers who have spent months searching without finding the right home. If your property matches what those buyers have been waiting for, coming to market this fall could put you in front of an unusually motivated audience. That does not mean every home will automatically receive multiple offers or sell substantially over asking. The fundamentals still matter. Your price has to match your product. Your home has to be positioned against the other choices buyers have across the Peninsula, not just the house down the street. Presentation, condition, location, and pricing strategy will determine whether buyers see your home as the opportunity they've been waiting for. A strong market can create opportunity, but strategy is what converts that opportunity into a successful sale. Advice for Buyers This Fall If you have been waiting for more inventory, use the remaining weeks of summer to get completely prepared. Make sure your financing is current, know your true comfort range, and be clear about which features are essential versus negotiable. More homes may come to market this fall, but the best single-family properties are unlikely to sit around waiting for you to decide. Patience has been necessary this summer. This fall may require decisiveness. Advice for Sellers This Fall If you have been wondering whether you waited too long to sell, let's change the question. Instead of asking whether you missed spring or summer, ask what your specific home would be competing against if it came to market this fall. That is something we can evaluate now. We can look at recent sales, current inventory, buyer activity, your home's condition, and where it fits within its price bracket. If the opportunity is there, the next few weeks give us time to prepare intentionally rather than rushing to market. Summer left us with fewer homes for sale, not fewer buyers. That distinction could define the fall market. The best time to start your strategy was yesterday. The next best time is today.
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