The True Cost of Selling Your Home

Rumana Jabeen • July 5, 2023
A woman is sitting on a chair in front of a sign that says the true cost of selling your home.

There are many expenses to consider when it comes to selling your home. These expenses may include: capital gains tax, home preparation, various fees – including commission – mortgage payoff, etc. Many of the fees are negotiable. Some sellers would like to skip certain costs, like commission, altogether. Be careful though. Homeowners who go the FSBO (For Sale by Owner) route often struggle with tasks like preparing the home, pricing it accurately, and managing paperwork. One may believe they are saving by not owing commission, but real estate agents provide invaluable support in various ways:


  1. Managing Liability and Legal Considerations: Selling a house involves numerous mandatory disclosures and regulations. Handling all the paperwork and legal aspects without professional guidance exposes home sellers to potential liability risks and legal complications. Real estate agents are well-versed in the contracts, disclosures, and regulations necessary during a sale. Their expertise minimizes the risk of errors or omissions that could lead to costly legal disputes or expensive delays.
  2. Market Knowledge: Real estate agents possess comprehensive knowledge of pricing and the housing market. Determining the appropriate asking price for your property requires understanding local real estate market conditions, recent sales data, neighborhood trends, and current demand. Agents have access to comprehensive market data and the expertise to analyze it accurately. Selling your house without this information puts you at risk of overpricing or underpricing, leading to an extended time on the market or leaving significant money on the table.
  3. Marketing and Exposure: Effective marketing plays a vital role in attracting qualified buyers to your property. Real estate agents have access to various marketing tools and platforms, such as MLS listings, professional photography, virtual tours, and extensive professional networks. They can create compelling listings that showcase your home’s best features and reach a wider audience. Selling on your own may limit your exposure and ultimately result in fewer potential buyers, less opportunity to negotiate, and a lower sales price. My own marketing typically brings a home 6-8% over the list price.
  4. Negotiations and Contracts: Negotiating the terms of a home sale can be challenging, particularly when emotions are involved. Without an agent, you assume the responsibility of negotiating with the buyer, the buyer’s agent, the home inspection company, and the home appraiser. Rather than managing these interactions alone, real estate agents act as intermediaries, skillfully negotiating on your behalf and ensuring your best interests are protected. Their experience in handling tough negotiations, counteroffers, and contingencies is invaluable. After receiving offers, I typically negotiate another 2-4% higher (which my clients love).


In conclusion, while selling a home on your own may initially seem appealing, the challenges that arise can quickly become overwhelming. The expertise that a real estate agent brings to the table is crucial for a successful sale. Instead of embarking on this journey alone, it is advisable to have an expert on your side. With the right agent, you will likely make much more money, avoid hassles, and keep yourself out of legal jeopardy.

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By Rumana Jabeen August 20, 2026
Summer didn't bring enough new homes to meet buyer demand. Now, a growing pool of motivated buyers could be setting the stage for a very active fall across San Mateo County. Summer is winding down, and normally this is the point when I look back at the season and see a market that has taken a bit of a breather. This year, I see something different. We did get some new inventory over the summer, but not nearly enough to keep pace with demand, particularly for single-family homes. At the same time, buyers never really went away. Many are financially prepared, motivated, and actively searching, but they simply haven't found the inventory they need. That leaves us heading toward fall with an interesting combination: limited supply, persistent demand, and buyers who are becoming increasingly eager to make a move. I don't know yet exactly how the fall market will play out, but the ingredients are in place for a very active season. Summer Never Delivered the Inventory We Needed Summer usually gives buyers more choices. New listings arrive, activity spreads across more properties, and the market tends to settle into a somewhat more relaxed rhythm. That wasn't really the story this year. Single-family home inventory remained particularly tight across San Mateo County. When desirable homes did come to market, buyers often competed aggressively for them. Since May 1, 1,067 single-family homes have sold across San Mateo County. Of those, 798 sold above their asking price, and 125 sold for at least 120% of asking. That tells me something important. Demand isn't missing. In many cases, buyers simply haven't had enough homes to choose from. We're seeing an even more extreme version of that dynamic in San Francisco, where more than 140 homes sold for at least $1 million above asking during the first half of 2026. That is an extraordinary increase from only eight such sales during the same period last year. San Mateo County is its own market, and I would never suggest that San Francisco's results automatically translate to the Peninsula. But both markets demonstrate what can happen when motivated buyers compete for limited desirable inventory. Where Did All the Buyers Go? They are still here. I'm currently working with three highly motivated buyers who are financially prepared and ready to purchase. Their challenge isn't deciding whether they want to buy. It is finding the right single-family home to buy. And they are certainly not alone. Every buyer who spent May, June, July, and August waiting for the right property does not simply disappear when summer ends. Many carry that search into September and October with even greater motivation. That is the pent-up demand I am watching now. If fall brings a meaningful increase in new listings, we could see that demand spread across a healthier selection of homes. If inventory remains constrained, competition for the best properties could become even more pronounced. Either way, buyers should be preparing now rather than waiting for the fall market to officially "begin." Sellers, You Haven't Missed Your Window For homeowners, I think this is the most important takeaway from the summer. If you considered selling earlier this year but didn't, you haven't necessarily missed your opportunity. In fact, time may be on your side. There is a pool of buyers who have spent months searching without finding the right home. If your property matches what those buyers have been waiting for, coming to market this fall could put you in front of an unusually motivated audience. That does not mean every home will automatically receive multiple offers or sell substantially over asking. The fundamentals still matter. Your price has to match your product. Your home has to be positioned against the other choices buyers have across the Peninsula, not just the house down the street. Presentation, condition, location, and pricing strategy will determine whether buyers see your home as the opportunity they've been waiting for. A strong market can create opportunity, but strategy is what converts that opportunity into a successful sale. Advice for Buyers This Fall If you have been waiting for more inventory, use the remaining weeks of summer to get completely prepared. Make sure your financing is current, know your true comfort range, and be clear about which features are essential versus negotiable. More homes may come to market this fall, but the best single-family properties are unlikely to sit around waiting for you to decide. Patience has been necessary this summer. This fall may require decisiveness. Advice for Sellers This Fall If you have been wondering whether you waited too long to sell, let's change the question. Instead of asking whether you missed spring or summer, ask what your specific home would be competing against if it came to market this fall. That is something we can evaluate now. We can look at recent sales, current inventory, buyer activity, your home's condition, and where it fits within its price bracket. If the opportunity is there, the next few weeks give us time to prepare intentionally rather than rushing to market. Summer left us with fewer homes for sale, not fewer buyers. That distinction could define the fall market. The best time to start your strategy was yesterday. The next best time is today.
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